Quality Begins with the Cherry!
Red Cherry Coffee was founded with a simple mission: to share the authentic taste of Indonesian coffee with the world.
Indonesia is one of the most diverse coffee-producing countries, with unique flavor profiles shaped by volcanic soil, tropical climate, and generations of farming traditions. At Red Cherry Coffee, we focus on connecting these origins with international buyers who value quality, transparency, and consistency.
The foundation of this company began in 2022, when our founder first entered the coffee industry as a digital marketing professional. What started as professional involvement soon developed into a deeper passion for coffee. Over time, that curiosity grew into extensive learning about Indonesian coffee varieties, cultivars, processing methods, quality grading, and sensory evaluation.
As this knowledge expanded, the journey moved beyond marketing and into direct engagement with the coffee supply chain. By working closely with farmers, cooperatives, processors, and exporters across Indonesia, valuable relationships were built that allowed Indonesian coffee to reach buyers around the world.
Over the years, these experiences led to successful exports of Indonesian green coffee to international markets, including full container shipments to Japan and Hong Kong. Our team has also supported private label roasting projects for companies in the United Kingdom, Australia, and Slovakia, while supplying microlots and specialty lots to buyers across the United States, UAE, France, Germany, Spain, Italy, Taiwan, Singapore, Malaysia, Mongolia, and other global markets.
The name Red Cherry Coffee reflects our core philosophy. In specialty coffee, quality begins with the cherry. Only fully ripe red coffee cherries contain the natural sugars and balance that produce exceptional cup quality. By emphasizing careful harvesting and responsible processing at origin, we believe that great coffee starts long before roasting; it begins on the tree.
Building on these experiences and industry connections, Red Cherry Coffee was established as a brand under PT. Putra Sumatra Coffee. Our focus is to bring together Indonesia’s diverse coffee origins, from Aceh and Sumatra to Java, Sulawesi, Bali, Flores, and Papua – and introduce them to the global coffee community.
Through transparent sourcing and close partnerships with local producers, we aim to ensure that every coffee we supply reflects both the character of its origin and the dedication of the people who cultivate it.
At Red Cherry Coffee, we believe great coffee begins at origin, and that meaningful partnerships bring the best of Indonesia’s coffee to the world.